How Do You Warm Up Your Cold Market?

Lets start with reinterpreting what consists of warm market.
I've heard it to mean- people who you have met, who you know or who
know you.

For the past few months I've been doing a lot of research on
on-line marketing. The information can be head spinning.
Primarily, because I've have been in the dark ages for a long time.

It's a lot like being in doors all morning and then rushing outside
in the mid afternoon without sunshades!

Or like waking up from being in the matrix and realizing you are
THE ONE.

These are some of the things I've found to be consistent from many
different on-line guru's, self made millionaires, and others when
it comes to building lists and farming for friends who are our
Potential Partners.

Why you shouldn't buy leads from a lead generation company?


Well for few reasons, to include:

1. You have no idea what those people responded to in order to
become a "lead" for who ever you are buying it from.

2. You can generate your own leads and have full control of what
information they respond to and modify as needed to improve your
response.

3. The leads you should buy if you want the same effect in reason 2
would cost you a lot of money, as much as $10+ per lead, if you
consider how many you will need to build a good pipe line.

4. You don't know them, nor they you. They do not fit the definition
of warm market (see above)

So how do you get your own leads who are warm?

Good question! This is where creativity comes in.

For years you have been sticking to off-line warm market and
"friendship farming" for new prospects= harassing folks with our
enthusiasm and excitement!!!!!!

How has that been working out for you?

For me, OK at best. After 9 and 1/2 years I'm just about to hit
the customer count
for 7 level commissions and still have yet to produce 3 TCs in
separate legs.

By giving yourself permission to take your business on-line as well
as continuing the productive off line efforts you can truly take
it to the next level and only talk to the ones that have
"warmed up to you".

People are out there or rather on here looking for you and what you
have to offer as far as your business and product/services. If they
don't find you, they will find someone else, like me!

Or worse, find another inferior company or, (gasp!) find get rich
quick scam cloaked as a legitimate networking business that blows
up in their face. Now they are leery of even us, poor souls, and you
can help others avoid the same pain.

Did I mention almost 80 million people will or are actively looking
to start a business over the next 5 years?

How many will find you?

Where will they find you?


The first thing you would need to do is identify your target market.

Believe it or not, my target market may not be your target market
in all the same campaigns, for instance look at your Myspace pages.

Your friends are very different from mine and vice versa. Let me
bring that to life for you. Models have models as their friends,
college students have college friends, weirdos have other weirdos,
mom's have other mom's, and other network marketers.....well
you get what I am saying I hope.

Like attracts like through the law of attraction.

Focus on the dominant traits you have that you will use to to do the
things that you are passionate about and decide how you will wield
the power of this business help you to accomplish that and speak to
those who want the same= the END of rejection and attrition?

For example in this letter, My target market is:

A. Network marketers
B. Small business owners
C. People who want to stop buying leads
D. Those who want to market there business online.

If you meet all the above criteria then I can relate to you and you
to me because I am all of those things too. Even better, You may
only be able to relate to a few or none then you are farther away
from my "target"

Yours could be:

A. Any college aged person who
B. Is not excited about the job market after graduation
D. And is actively seeking alternative opportunities to include
E. Starting their own business.

So, if you were to post an ad, or put on your facebook page exactly
who you are and who you are looking for and someone doesn't "get it"
or respond, they are telling you "I am not who you are looking for".

That will help you in deciding what to say to your target market to get
their attention. (checked out my head/subject line?)


You will let those "targeted" people know you have/ had a good deal
in common. You can help them discover how to get more of what they
want and faster by following the plan you have gone before them,
done the hard leg work and labor on their behalf and finally, after
some trail and error you've found IT.

On behalf of all the others just like you and me, You found an answer
and all you want to do is give them what they have passively agreed
( by simply answering your ad or opting in to receive more info by
emails or news letters, etc.) they have been looking for, all
cleaned up and stream lined! They will be very "warm" to you.

Because you obviously understand them and can relate, you've walked
in each others shoes.

OK, now you decide who your target then ask yourself: "where are those
people looking for the things they want?"

Be where the fish are biting! Be where they are looking and/ or have
really, really attractive offer.

First, You, the fearless leader
(((ROAR))).
Second, your Simple Duplicable System and third, your
industry/products/services/company (in that order).

Ads on Craigslist For Your MLM Business Getting Flagged?

Craigslist is NOT a friendly place for MLM or
affiliate marketers. As a matter of fact, Craigslist
is not friendly to InterNetwork Marketers. Period.

This is primarily because they think the are protecting
the poor, unsuspecting, uneducated consumer from savvy,
slick, snake oil marketers like me and you.

So what happens is when you post, the want to limit you
to just one city or state. They are catering to people who are
targeting a specific local region.

Whether it's hiring a cashier for your local grocery store or
you are major company looking for local talent, posting ads
for your small business can seem limiting.

Unless you know a little known loop hole in the CraigsList
law your ads will be flagged (and deleted) or "ghosted".

WHATS THE LOPE HOLE AND HOW DO I USE IT?

Well thats easy, as discussed in building on a budget, your
ad needs to to be a little different each time. Your headline
too. by at least 20%.

How will you know how many words sentences make up 20%?
You really have to use your own judgment. It's best to have
a few different variations on file so you can just cut and paste.

The other way to get more ads posted is using a autoposting
service which I personally don't promote because it cost
money to use the service even if your ads still get flagged
or removed.

Your best bet is to turn your ad into an image using photo
bucket. then all you have to do is modify your title by using
a few weird symbols in the suffix of prefix like:

%%Business developer/ Trainer++
or
^^^^Business Trainer //

To learn more about this watch the "top secret" Craigslist MLM ad posting on this page video now.

Discover why your upline is afraid of Magnetic Sponsoring and Attraction Marketing....

Many Network Marketers feel Magnetic Sponsoring and the Attraction
Marketing principles it promotes are what this industry sorely needed.

The majority of the industry top dogs who built their businesses
using the traditional "show and tell" technique find this new model
to be a threat to their very system and therefore incomes.

Either they are afraid of it or they just don't support it because
they know they haven't yet started to feel the "squeeze" that
attraction marketing on the Internet will irreversibly have on the
way the world does MLM.

I started doing the numbers and it all started to make more sense!

(sort of)

Lets say your upline has 10,000 reps in their organization. If just
the reps on auto-ship buy product, their set for the month.
If the team of 10,000 recruit only one qualified new prospect each,
you may or may not get a bonus but your upline will every month for
those 10,000 new recruits!

All while the new and middle level reps are doing an almost job-like
feat of the daily approach and pique, home party and office meetings.

Your upline is already driving the car that they want and living
their dream life.

Basically, they don't have enough of an incentive to change unless,
course the are like a $35k+ a month earner named Jake In YTB that is
just burnt of using the old school selling and telling to maintain
and grow this business.

More often than not he/she is unwilling to entertain
anything that requires them unlearning all of the antiquated
techniques that worked best before the Internet became the "go to"
place for business, recreation, and information combined (web 2.0).

This leaves many reps straddling the fence when considering marketing
their businesses on line.

Just this Friday I was talking with a rep named Micheal who came to
my site and sent an email to me saying, "The only reason to ever go
cold is to get into someone else's warm [market]."

He only gets it half way.

One misconception is that If a prospect is not related to you or
knew you before you started your Networking business, there's no way
to build a relationship with them if they came through your marketing
campaign.

I've found it to be the complete opposite because I have way more in
common with someone who found me through my attraction marketing
because they can relate to almost everything since we're in the same
boat now!

Another misconception is that if they don't join your primary
thats the end of everything...."NEXT!"

With so many affiliate programs that offer the perfect solution to
two major problems in MLM (solid marketing/sales training and
constant stream of free prospects), you're doing yourself and your
team a major disservice by not retailing these options.

This is because Micheal and reps like him have not fully understood
power of the attraction marketing and still see themselves just as
Network Marketers and not fully independent business owners with
multiple streams of income along side their primary MLM.

It's the loyalty to benevolent uplines and pain from the "squeeze"
which is not yet fully realized that keeps some rep in a form of
hybrid fantasy.

The world as we know is calling for new more innovative ways to
build a home based business on that can actually be done from home
or anywhere you can use an Internet connection to make a warm
connection :-)